Ruby Wu
We defined clear success metrics to evaluate the effectiveness of our redesigned shopping experience at Scotty's Market. By enhancing the digital dashboard and optimizing the store layout, we achieved a 37% improvement in navigational efficiency and a 43% increase in customer satisfaction.
Client
Scotty's Market
Year
2023
Team
Ruby Wu / Designer
Deeya Parikh / Designer
Tanishia Rane / Designer